Townsquare Ignite Difference
From the very beginning, we put focus on taking our combined experience, proven expertise, and unbridled drive to work for our customers. Our goal was to bring well-honed technology and expert staff to the table for clients who wanted to improve their marketing efforts and reach their target audiences at the right time, in the right place across all platforms with pinpoint accuracy.
Townsquare Ignite's foundation is that we are local and trusted. We've been in the industry for decades, providing service for tens of thousands of local, regional, and national clients. We bring what we've learned over the years -- our local expertise and our digital experience -- to every customer.
At Townsquare Ignite, one size does not fit all. We are not reselling some other digital solution from another company. We join bid data with rich content unlike any other media company in the market today. Each campaign is custom-built and executed by a dedicated client services team.
Mr. Wilson joined Townsquare in September 2010 and most recently served as Executive Vice President and Chief Content & Digital Officer of the Company. Previously, Mr. Wilson was President of AOL Media from 2006 to May 2010 where he had overall responsibility for the Company's global content strategy. In his nine years at AOL, he also served in a number of roles including President, AOL Programming & Studios and Executive Vice President, AOL Programming. Under his leadership, AOL's content sites grew to reach more than 75 million monthly unique visitors domestically and over 150 million worldwide
Prior to joining AOL in 2001, Mr. Wilson served as Senior Vice President for Worldwide Marketing at Bertelsmann Music Group (BMG), which he joined in 1992, and was responsible for worldwide marketing including artist, digital and non-traditional marketing across more than 50 countries for the world's biggest artists including Dave Matthews Band, Outkast, Whitney Houston and Santana.
Mr. Wilson graduated summa cum laude from the State University of New York at Stony Brook with a B.A. in economics and a B.S. in business management and earned a M.B.A. with honors in finance and marketing from Rutgers University's Graduate School of Management.
Rick Vorhaus is a 23-year digital veteran with decades of experience building and scaling digital solutions globally across 4 continents and at the hyperlocal level.
With the experience of bringing solutions to market at the executive level for industry leading companies such as DoubleClick, Excite@Home, Adify, and SayMedia, Mr. Vorhaus' leadership role at Ignite Townsquare Media is uniquely positioned to provide strategic and operational guidance to the team. A passionate student of digital media and the power of data for driving customer ROI, Mr. Vorhaus continues to build out IGNITE's solutions for clients at the local, mid-market and national level.
Mr. Townsend joined Townsquare in December 2013 serving multiple positions including Market President/CRO, Regional Director and currently Senior Vice President of Digital Solutions. Previously, Mr. Townsend served in leadership roles with ABC affiliates overseeing new business development. During this time, he restructured and grew digital services over 100% within the first 6 months while acquiring over 200 new accounts. From 2012 to 2013 Mr. Townsend assisted as the Digital Sales Manager for their subsidiary agencies where he oversaw all digital sales and business development. Prior to ABC Mr. Townsend worked with regional newspapers and agencies assisting with Yahoo, Rubicon and SiteScout behavioral targeting partnerships and business development.
Mr. Townsend's technology background started in 1998 where he served multiple positions including Executive Vice President in the telecom industry with startup VoIP companies working alongside Nortel Networks, Cisco, Global Crossing/Level 3, Wellfleet/Bay Networks and more. During this time, Mr. Townsend achieved multiple industry awards, certifications and was responsible for 4 U.S. provisional patents including Data Transmission 60/308,390.
Jeroen Corver joined Townsquare media in 2015 as Director of Digital Solutions where he is responsible for the development, management, and execution of the programmatic marketing campaigns for local and national clients.
Prior to joining Townsquare, Mr. Corver held positions in business development within marketing agencies where he successfully created, planned, and executed marketing campaigns in social media management, web development, E-commerce, and behavioral targeted advertising for local and national brands. Mr. Corver holds a bachelor's degree from the University of Iowa, Tippie College of Business. He has published articles in A/E Marketing Journal and SMPS Marketing Magazine on how to use social media to increase sales.
Mr. Corver now trains all new hires for Townsquare Media across 65 markets on how to utilize digital tools to build an online brand, generate new leads, and close sales.
Jayesh Jivani joined Townsquare Media in 2016 as Director of Programmatic Media Buying. Mr. Jivani has 10+ years of experience in the digital media industry, and prior to joining Townsquare Media he worked at Yahoo!, Turn, IAC/Interactive Corp, Mediavest, DraftFCB and Triad Retail Media.
Mr. Jivani has worked in three different cities in North America - New York, Boston and Toronto. In his previous roles, he managed multimillion dollar accounts for renowned brands across North America and implemented campaign optimizations.
At Townsquare Media, Mr. Jivani is responsible for developing campaign optimization strategies for local and national advertisers. He is also responsible for evaluating platforms used for Ignite buys and implementing best practices for optimizations. He received his Associate's Degree in e-Business and Bachelor's Degree in Marketing from Berkeley College.
Townsquare is a media, entertainment and digital marketing solutions company that owns and operates market-leading radio stations, live events and digital, mobile, video and social media properties principally focused on small and mid-sized markets.
The company specializes in creating and distributing original and motivating media experiences that connect communities with content they love, people they trust, products they want and things that matter.